I recently saw this new table top water filter called SOMA, featured on Fab.com. I was really intrigued by the concept and so I ordered one. A few weeks later, I got this beautiful package, and inside was my brand new Soma Water Filter carafe!
The Soma Water filter is basically the better alternative to those plastic pitcher-type water filters that are commonly found in the market. The best part is the filter itself is completely bio degradable! To get replacement filters, you simply sign up for a subscription. In addition to the convenience of having it delivered right to you, it also eliminates the wondering of when to actually replace them.
Here’s a video that explains more:
Seriously, the packaging alone is fully worthy of kudos. I love the simple white graphics and pop of blue on the closure tape. Once inside, the holding packaging is made of compressed paper that is both beautiful and sculptural.
I also appreciated the wit and humor on the instructional cards cleverly placed as you unpack the carafe.
I’m really excited to start using it! I think it looks great and I love bio-degradable filters. If any of you already have this, I’d love to know what you think!
photography and styling by Jonathan Lo / j3productions.com